Established in 2023

For founder and racing driver Manuel Maldonado, the idea was never to create just another clothing label. It was to bridge two worlds that rarely coexist on equal terms: motorsport and fashion. In today’s world, it’s becoming more common for brands to root their designs in a story or theme giving them a way to connect with people on a deeper level.

For Maldonado, that story comes naturally. Racing isn’t an inspiration; it’s part of his life. Through Malman, he translates that experience into garments that allow others to share in the culture and energy of the sportin a way that feels personal and understated.

Manuel Maldonado: “Now, there’s merchandise everywhere, especially in motorsport it’s all team logos, driver names, and loud graphics. But I wanted to create something different. Malman exists for those who love the sport itself not just a team or a driver.”